Roots Report

Daily Report, November 5, 2010

Ally Parsons - Friday, November 05, 2010

Good afternoon everyone! TGIF! We have the social media tools that look to be the most useful in 2011. Next, see how Goodwill revamped their social media strategy to bring a profit. Finally, do you feel that you have issues to talk about? Do you feel a need to discuss these issues with the public? Well learn how to create your own internet talk show. 

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Daily Report, November 3, 2010

Ally Parsons - Wednesday, November 03, 2010

Good afternoon everyone! Well today is a brand new day in every sense of the word. Now that the elections are over, it's interesting to see the impact social media really had on the outcome of many races. Facebook is claiming users helped predict more than 70% of key races. Also, a pro business group took over YouTube's homepage on election day to push certain candidates. Finally, the GOTV efforts this year got a big push from social media. See how social networks helped encourage voters.  

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Daily Report, November 2, 2010

Ally Parsons - Tuesday, November 02, 2010

Well it's here! Election Day is upon us! So what websites will you be checking for the election results tonight? We have a few websites that will keep you up to date as the results start pouring in. For those of you working on the campaign trail, what will you be doing to pass the time until the polls close? That is, after you have made your calls and held your signs. To keep you from biting all of your nails off, we have a few of our favorite mobile games to take your mind off of the inevitable.Finally, make sure you VOTE!  

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Daily Report, November 1, 2010

Ally Parsons - Monday, November 01, 2010

Good afternoon everyone and welcome to November! We have some new information about Facebook user activity that will help you map out your social media strategy when it will be most effective. Also, we can teach you how to be a "Twitter Ninja". Finally, find out why social media ROR could be better than ROI. 

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Daily Report, October 29, 2010

Ally Parsons - Friday, October 29, 2010

Happy Halloween Roots Report followers!! Today's Daily Report is meant to make you smile! This is going to be a busy weekend for most of you with Halloween on Sunday and Election Day on Tuesday. So sit back, take a break and enjoy a good laugh! 

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Daily Report, October 28, 2010

Ally Parsons - Thursday, October 28, 2010

Good morning Daily Report followers! Let's start off with why some politicians have verified accounts on Twitter and why others don't. Does Twitter prefer one side of the aisle to the other? Next, we have good news for your organization's writers. SEO is out and "SMO" is in. Finally, we leave you today with the top 5 location-based services and yes there are more out there than just Foursquare.  

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Daily Report, October 27, 2010

Ally Parsons - Wednesday, October 27, 2010

Good morning everyone! We have good news for Foursquare users! The official "I Voted" badge will be available on Election Day when you check in at your polling place. Also, does anyone remember MySpace? Well they are trying to get back in the social network game. Finally, have you fallen victim to the social media slump? We can help. 

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Daily Report, October 26, 2010

Ally Parsons - Tuesday, October 26, 2010

Good morning everyone! One of the best ways to get people to get out and vote is to help them know where to go. Google now has a widget that you can embed right into your website to help visitors locate their closest polling place. Next, has your campaign participated in a Twitter Chat? It may be a great way to sway undecided voters. Finally, everyone is talking about mobile ads, but it seems the political world has yet to fully grasp the concept.  

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Daily Report, October 25, 2010

Ally Parsons - Monday, October 25, 2010

Good Monday morning to everyone! Election Day is just 8 days away and we wanted to offer some web resources to help you decide who your vote will go to. Also, we have a very interesting article about how politicians are targeting voters. Finally, does your brand loyalty give away your political preference. See which brands are favored by Republicans and Democrats.  

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Daily Report, October 22, 2010

Ally Parsons - Friday, October 22, 2010

TGIF everyone! We have always said Foursquare is going places, but even we didn't realize it could go this far! Speaking of Foursquare, we have a great example of one candidate using the location-based network for their grassroots campaign. And we leave you this Friday with the Facebook rankings of this election season. Have a good weekend! 

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