Roots Report

Daily Report, September 29, 2010

Ally Parsons - Wednesday, September 29, 2010

Welcome to Wednesday everyone! You have made it half way through the work week. Political fundraising outside of a campaign's district is nothing new. What is new and worth noting is how the internet has contributed to national fundraising. Also, we have an article that compares email marketing to a six-month-old baby. Check it out, and after you read the article you may just agree. Finally, local advertising is growing and we have the numbers to prove it.

Once again, it's all about small donors: The online tools that helped Obama raise so much money through small donors is now being used and altered for this year's elections. Check out the article here.

Treat your email marketing like you would a baby?: Actually, the similarities are pretty funny. Read the article and see how they compare.

Advertising on the local level is growing: Local online ad spending is set to hit $13.7 billion this year and grow to $16.1 billion in 2011. Take a look at the numbers.

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