Conservatives have made incredible progress leveraging data and technology to reach the right voters. Now we need to work on creating the right message.
The Adobe Summit in Salt Lake City, is mostly geared towards corporate marketers, but there's a lot of great takeaways for political communicators as well.
Outrage is the Democrat's most trusted weapon and the liberal outrage machine is a force of nature. What triggers the outrage machine, and how can Republicans be prepared?
Having been in and around campaigns for more than 12 years, I often get the opportunity to talk to candidates who are ready to test the waters and put their name on the ballot for the first time. It’s an exciting time in their lives, and I love getting to be a part of it. Here’s the […]
Following up on a successful conference in San Francisco last summer, Lincoln Labs is taking the show east with a #Reboot conference in Washington, DC and already it's off to a smashing success.
The New Organizing Institute has long been a pillar of the Left's strength in leveraging technology to target voters, but this week it's a poster child for dysfunctional leadership.